"Traveler, there is no path. Paths are made by walking." - Antonio Machado

We enjoy working with entrepreneurs who forge their own paths.

Business owners know all about taking risks, defying the odds and tackling obstacles to grow their businesses. Rabell Creative is no exception. We are a web design and digital marketing company that has carved out a niche in helping businesses, individuals and non-profit organizations tell their unique stories.

Everyone has a story to tell. What’s yours?


Our Story

Rabell Creative was founded to help small business owners more fully understand the current and rapidly changing digital landscape — from web design to social media and more — and how to best utilize it to help grow their businesses. We believe every small business needs a professionally designed web site to serve as your home base and represent your brand on the world wide web. And that’s only the beginning.

We saw a need in the web design industry for better customer service, on-time delivery, more follow-through, longer-term relationships with clients, and just plain “doing what you say you’re gonna do.”

That’s why we prefer to establish lasting partnerships with clients who want to stay ahead of the technology curve. We stay in contact with our clients and offer industry insights and helpful tips, tools and strategies to help keep their marketing efforts on track, including social media, blog management, online advertising and more.

E.J. & Laura Rabell, the founding partners of Rabell Creative, were married during the hurricane season of 2005 and learned early on how to handle adversity together as a team. Moving to Charlotte in 2006, they took separate jobs in the wealth management and healthcare consulting industries, respectively, but always wanted to run a business together.

Freelancing for small businesses as far back as 2009, Laura founded Rabell Creative on a part-time basis in October 2010 with a small cadre of clients. With insights and support from E.J. along the way, the business grew into a full-time effort by January of 2012. The company had grown enough for E.J. to step away from his role as Junior Partner in the wealth management industry and join Rabell Creative on a full time basis in April of 2014.

Modern remote work technology allows the firm to work with clients all over the country. With no home base, we keep overhead low and pass the savings on to our clients. We enjoy traveling, when possible, and allowing the sights, sounds and new relationships to creatively inspire our work.

When Laura’s music career also started to take off in 2016, E.J. & Laura moved the company headquarters to Nashville, TN, where they have become increasingly involved in the music community in addition to the entrepreneurial community.

Additionally, Rabell Creative was founded with the concept of giving back in mind. Whether at home or on the road, we strive to build intention around working with non-profit organizations that are doing meaningful work and making the world a better place. We enjoy donating funds, resources and time, as availability permits and depending on the needs of each organization.

Visit Our Portfolio to see some recent not-for-profit organizations Rabell Creative has served.

We were amazed by Rabell Creative's wealth of knowledge and ability to grasp our vision when working to create our new website and Educator's Guide. Their team went above and beyond our expectations to help ensure our team was properly equipped to manage our new site.

Carolinas Aviation Museum

I would highly recommend Rabell Creative to anyone that needs a competent, media savvy and creative company to help guide them through any project.

Don Hawley, Colonial Materials, Inc.

The Greater Carolinas Chapter of the National MS Society are truly grateful not just for our website, but also for their strong community minded spirit and the heart they put into all of their projects.

Carol Roth, Director of Development

Laura and E.J. were wonderful to work with. They really listened to what we envisioned for our non-profit organization’s new websites and produced just what we were looking for. They were attentive, responsive, and creative, and took a personal interest in our non-profit and in what we were trying to accomplish in our community. We highly recommend them.

Addison & Anne, Gainesville Area Community Tennis Association

Rabell Creative took time to build strong relationships with our team, and our partnership has a tremendous value. We look forward to engaging them in future projects.

Carolinas Aviation Museum

After a few brainstorming sessions, our organization is in the social media game. They created a social media plan & provided suggestions for making our website friendlier ... E.J. & Laura’s excitement for their work, their willingness & patience make working with them rewarding, easy & fun!

Deena Hoagland, Island Dolphin Care

I entrusted my entire website design and social media to Rabell Creative and could not be happier with the results. They took the time to develop a deep understanding of the nuances of my practice with careful thought given to content and compliance considerations.

Kelly Weaver, Weaver Wealth Management

When we decided to create a company newsletter, we didn’t know exactly how to put together a professional publication or where to look for help. Fortunately, a business associate suggested Rabell Creative. Laura Rabell and her company have been a fantastic partner in this endeavor and have not only met but exceeded our expectations.

Don Hawley, Colonial Materials, Inc.

Patiently, E.J. & Laura tutored us in order to put the plan they created into action. They continue to provide the support needed to keep it going and to be successful. Now that we are combining Facebook, Twitter, LinkedIn & Instagram, with just a few posts we are soaring to a 'reach' of 14,000 – the audience has found us!

Deena Hoagland, Island Dolphin Care

The team at Rabell Creative are true professionals who understand the heavily regulated financial services industry. I don't make any decisions regarding social media activation without running it by them first.

Kelly Weaver, Weaver Wealth Management

Rabell Creative was a staple in getting our business the professional appearance and exposure that we needed to be successful. I can never thank them enough and will be a lifelong customer for advertising, marketing, social media and web design needs.

Nathan Larkin, GoGreen Organic Lawncare